The health plan that fits the person you actually are.

You've started programs before. They work for a week or two and then life takes over. Third Road Health builds your habits around your natural strengths, so you stop having to start over.

All photography from my own travels.

THE METHODOLOGY

How Third Road Health Works

A proven system built around who you are — not who someone thinks you should be.

Strength-Habit Blueprint™

Every Third Road Health program is powered by the Strength-Habit Blueprint™ — a proprietary framework that combines your natural strengths with the habit change methodology that fits how your mind actually works. The result is a plan that feels personal because it is personal.

The Framework

Two things combine to build something uniquely yours.

Your Third Road Signature™ reveals who you are. Your Roadmap Profile™ defines how you change. Together — and only together — they form your personal Strength-Habit Blueprint™.

The WHAT
Your Third Road
Signature™
🏗
The Builder
Achiever · Discipline · Focus
🌱
The Connector
Empathy · Relator · Harmony
🧭
The Navigator
Strategic · Analytical · Learner
🎼
The Orchestrator
Arranger · Harmony · Restorative
The Igniter
Futuristic · Ideation · Positivity
+
The HOW
Your Roadmap
Profile™
🏗️
The Architect
James Clear · Atomic Habits
🌿
The Cultivator
BJ Fogg · Tiny Habits
🔄
The Loop Breaker
Charles Duhigg · Power of Habit
✈️
The Autopilot
Wendy Wood · Good Habits
🚀
The Momentum Builder
Nir Eyal · Hooked
=
The RESULT
Your Strength-Habit
Blueprint™
SHB BLUEPRINT
A plan built from
who you already are.
  • Your strength archetype identified
  • Matched to the right habit method
  • A personal identity statement
  • Your #1 pathway micro-habit
  • A five-pathway roadmap — yours alone
"I am a healthy person —
and I know what to do."
No two Blueprints look alike — because no two people are alike. Your Signature and Profile are matched specifically to you, not the average person.
The WHAT

Your Third Road Signature™

We start by identifying your natural strength archetype using the Third Road Strengths assessment. Your Third Road Signature™ is your personal identity label — one of five archetypes describing how you're wired to engage with the world and pursue change.

🏗 The Builder 🌱 The Connector 🧭 The Navigator 🎼 The Orchestrator The Igniter

Many clients carry themes from two clusters and receive a blended Signature — like The Connector-Navigator — that captures the full depth of who they are.

The HOW

Your Roadmap Profile™

Your Roadmap Profile™ is matched directly to your Signature — identifying the habit change methodology that aligns with how your mind naturally operates. Five rigorously researched frameworks, each assigned to the people it fits best.

🏗️ The Architect 🌿 The Cultivator 🔄 The Loop Breaker ✈️ The Autopilot 🚀 The Momentum Builder

Your Roadmap Profile is not assigned randomly. It is selected because it fits your Signature — your HOW is built around your WHAT.

Five Health Pathways

Every habit we build together lives in one of five fundamental health pathways — worked in the order that's right for you.

🏃 Movement
🥗 Healthy Eating
😴 Sleep
🤝 Social Connection
🧘 Stress Reduction

The Process

Six steps from strengths to identity

01

Take the Assessment

You complete the Third Road Strengths assessment — provided as part of your program. Your Top 5 strength themes become the foundation for everything we build together.

Third Road Strengths
02

Discover Your Third Road Signature™

In your first session, we review your results together and assign your personal Signature label — informed by your strengths and what we observe about how you engage, not just a quiz result.

Session 1
03

Match Your Roadmap Profile™

Your Signature maps directly to the habit change methodology that fits you best. This becomes the lens through which all of your habit design is built — your personal HOW.

The HOW
04

Build Your Blueprint™

Your Signature and Roadmap Profile combine into a personal one-page Blueprint — your identity statement, your first habit, and your five-pathway roadmap. It's yours to keep and return to throughout your program.

Your Blueprint
05

Start Small. Build Momentum.

Month one begins with a single micro-habit in your top priority pathway — designed specifically for how you change. Small enough to be undeniable. Meaningful enough to matter.

Month 1

The Goal

"I am a healthy person —
and I know what to do."

No two Blueprints look alike. That's the point.

Start With Your Strengths Assessment included with every program

The Programs

Two ways in. Both start with your strengths.

Build the habits most likely to stick for you, with real coaching and accountability along the way.

3 Month Foundation Program

$900

Founding rate: $750 for the first 10 clients

  • Stop starting over — build habits that actually work with your real schedule
  • A personalized plan based on your strengths, not a generic template
  • Monthly 1:1 coaching call + weekly access to Jeff
  • You choose 3 health pathways focused on what matters most to you
  • Third Road Strengths assessment + full Strength-to-Habit mapping included
See full Foundation details →

6 Month Transformation Program

$1,500

Founding rate: $1,300 for the first 10 clients

  • The complete Third Road Health curriculum — all 6 pathways including movement, eating healthy, sleep, stress reduction, social connection & full integration
  • Monthly scorecard so you always know what's working and what to adjust
  • 6 months of 1:1 coaching, accountability, and someone looking out for your health
  • Built for the person ready to make healthy living a part of their identity
See full Transformation details →
Jeff presenting at a health event, holding Built to Move book

"The only thing left is to begin."

🔒

All programs are delivered through Practice Better — a secure, HIPAA-compliant coaching platform where you'll schedule sessions, access your materials, and message Jeff directly. Your free account takes about 2 minutes to set up.

Not sure which program is right for you?

That's exactly what the first conversation is for. We'll talk about where you are, where you want to go, and which path makes the most sense. No pressure. No commitment. Just clarity.

Book a Free Conversation

Free 30-minute conversation — no obligation

Your third road starts here.  We're ready when you are.

What Others Say

What colleagues and collaborators say about working with Jeff:

"I've watched Jeff prioritize health for 30 years, he lives exactly what he coaches. He leads by example, is a good listener and helps people leverage their innate talents to grow and thrive."

MK
Mark Kaufman
Founder, Athletico Physical Therapy

"Working with Jeff feels like working with a trusted guide and strategic partner invested in your long-term health span."

DP
Donna Placio
Conscious Leadership Coach

"Jeff has a rare talent for simplifying his messaging and breaking down even the most complicated projects into clear, actionable priorities."

BH
Brian Hay
COO, Highbar Physical Therapy

Contact Us

Not sure if this is the right fit? That's exactly what the first conversation is for. Tell me a little about where you are and what you're hoping to change. I will respond personally and usually within 24 hours.